Does Luffy replace our CRM?

No. Your CRM remains the system of record. Luffy reads and updates it within the permissions you grant, then coordinates research, briefs, follow-ups, and hygiene from Slack.

Can Luffy research every new inbound lead?

Yes. A workflow can trigger when a lead arrives, enrich the account, check fit, prepare context, and route it to the right owner before the lead goes cold.

Can sales messages require approval?

Yes. Luffy can research and draft automatically while requiring a person to approve any outbound message or sequence.

AI coworker for sales teams

Luffy helps sales teams research leads, prepare calls, keep CRM records current, and catch pipeline risk from Slack. It connects the tools already holding account context and returns enriched records, briefs, follow-ups, and owner-ready next steps. Messages and external actions can stay approval-gated.

Start with new lead researcher Browse every recipe

Built for

Founder-led and product-led sales teams
Account executives and sales development teams
Revenue operations teams maintaining CRM quality

The operating lane becomes visible.

Luffy starts from the sources your team already trusts and returns a finished result with context, owners, and approval boundaries intact.

01New leads arrive enriched with fit, context, and a recommended owner.
02Every call starts with account history, open risks, and useful questions.
03Stale deals and missing next steps surface before forecast review.

Four jobs sales can hand to Luffy.

Each workflow defines the trigger, permitted sources, finished output, and approval rule before it runs.

New lead researcher

Research, enrich, and route every new lead before it goes cold.

Finished result

Enriched lead summary, HubSpot note, fit reason, and recommended next action.

Pre-call brief

Know the account, people, prior context, and suggested questions before the meeting starts.

Finished result

Tight meeting brief with account context, risks, and questions.

Pipeline risk auditor

Find stale deals, missing next steps, renewal risk, and forecast drift before review.

Finished result

Ranked risk list with suggested follow-ups and owner actions.

CRM hygiene assistant

Keep contacts, stages, next steps, duplicates, and notes clean without manual HubSpot/Salesforce gardening.

Finished result

Clean-up report, proposed field updates, duplicate merges, and stale-record list.

Automate the work, not the judgment.

Research and CRM preparation can run automatically. External outreach and irreversible CRM changes can stay draft-first or approval-gated.

Review security

Questions from sales teams

Does Luffy replace our CRM?: No. Your CRM remains the system of record. Luffy reads and updates it within the permissions you grant, then coordinates research, briefs, follow-ups, and hygiene from Slack.
Can Luffy research every new inbound lead?: Yes. A workflow can trigger when a lead arrives, enrich the account, check fit, prepare context, and route it to the right owner before the lead goes cold.
Can sales messages require approval?: Yes. Luffy can research and draft automatically while requiring a person to approve any outbound message or sequence.

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